Discover your next big idea at PACK EXPO Las Vegas this September
Experience a breakthrough in packaging & processing and transform your business with solutions from 2,300 suppliers spanning all industries.
REGISTER NOW & SAVE

Additives for PET Packaging

Penn Color’s penneffex line of color and finish additives for mono-layer and multi-layer PET packaging delivers a high-end finish for consumer goods packaged products.

Generalapplication

This content was written and submitted by the supplier. It has only been modified to comply with this publication’s space and style.

With variations including matte, brushed metal, frost, metallic, luster, and bubbles, Penn Color's penneffex offers brands a way to engage with the consumers’ senses and emotions. Whether the consumer is walking through the store, or idlily shopping on-line, penneffex enables brand owners and creative marketing teams to better engage with their loyal and new customer base to create a unique and eye-catching product design that conveys brand values like high-end quality, sustainability, transparency, and more. The products utilize creativity and advanced technologies to bring product packaging in line with brand’s messaging and values. Product categories include home care, personal care, food and beverage, and more.

“The core concept of penneffex is to create building blocks of unique and differentiated colors and special effects: these building blocks become a source of inspiration for product design teams and they are used in bespoke formulations, developed “live” with our customers, in our technical center.” said Phil Riccardi, Industry Manager Packaging North America. “In a typical 3 day blitz session, we utilize our extensive capabilities and a fast iteration process, to design and prototype 70 to 80 unique concepts, which are presented in their finished part form: with penneffex, creativity has no boundaries and our development process reduces time to market by months”

“The penneffex line sets consumer goods products apart from other items on the shelf, by pushing the limits of product packaging design to achieve colors and effects not yet seen on the market today.” said Simon Clarke, Industry Manager Packaging Europe & Asia. “Part of the differentiation comes from our ability to combine colors and effects with the latest enabling technologies. For example, through our own prototyping capabilities and our close relationship with leading equipment manufacturers, we can use multilayer co-injection to explore hundreds more design combinations.”



Join us for “The Most Engaging Virtual Event for the Entire Industry” at PACK EXPO Connects, November 9-13. Live demos of equipment and products, live chat with product experts, expedited product search, and more. Attendee registration opens September 15. Be notified when the site goes live by clicking here.




Fill out the form below to request more information about Additives for PET Packaging
Conveying Innovations Report
Editors report on distinguishing characteristics that define each new product and collected video demonstrating the equipment or materials as displayed at the show. This topical report, winnowed from nearly 300 PACK EXPO collective booth visits, represents a categorized, organized account of individual items that were selected based on whether they were deemed to be both new, and truly innovative, based on decades of combined editorial experience in experiencing and evaluating PACK EXPO products.
Take me there
Conveying Innovations Report
Coding, Marking, and Labeling Innovations Report
Explore our editor-curated report featuring cutting-edge coding, labeling, and RFID innovations from PACK EXPO 2024. Discover high-speed digital printing, sustainable label materials, automated labeling systems, and advanced traceability solutions that are transforming packaging operations across industries.
Access Report
Coding, Marking, and Labeling Innovations Report