New label doesn't corrode

Aggressive cleaning products and labels often don't mix. Just ask Wayne, NJ-based Castrol. The printing on the surface-printed in-mold label used on 1-gal jugs of its Super Clean(TM) cleaner and degreaser was disintegrating whenever the liquid cleaner dripped over the label.

Jun 30, 1999

So the company decided to change to a reverse-printed in-mold label to solve the problem.

"We were looking for a label with better product resistance," says packaging supply manager Pete Espersen. "We wanted to make sure the printing stayed." And that's what they got with a 3-mil, polypropylene label from NorthStar Print Group (Milwaukee, WI). The label is reverse printed in six colors on a gravure press.

The 1-gal jug is extrusion blow-molded by Plastipak (Plymouth, MI) of high-density polyethylene.

The product has been on the market since the early 90s, with the label change taking place earlier this year. Espersen wouldn't discuss the economics of the change, but said he is happy with the outcome of the new label.

Plastipak Packaging

NorthStar Print Group

Machinery Basics

Learn About 4 Different Types of Wrapping Machines for Your Product

10 Different Types of Labeling Machines for Your Product

What are the Different Types of Multipacking Equipment?

Get a Quick Overview of Conveyors

IBM’s Bill Green spoke at ISTA’s TransPack about pushing for sustainable practices and telling your sustainability story.

IBM's Bill Green Says Sustainability Can and Should Be Everyone's Job

At the ISTA Forum's TransPack, Green said that beyond the business and moral case for reducing carbon impact, environmental regulations around the globe are increasing and getting more diverse, and companies must be ready.

Sarah Dumont (left) and Ezekiel Guevarra (right) received scholarships for distinguished performance in Clemson's Packaging Science program.

Clemson Announces Spring 2024 Outstanding Packaging Science Senior Award Winners

Cloud data storage can act as a backup for disaster recovery.

Data and Analytics Management Varies Across Companies

Materne used procurement software on its latest carton RFP to bolster its supplier network and save $1 million per year.

Applesauce Maker Fortifies Supply Chain with Procurement Tech

How CooperVision Streamlined Packaging Artwork Management

Discover Our Content Hub

Access Packaging World's free educational content library!

How AI is reshaping CPG manufacturing operations

Today’s CPG companies are faced with mounting challenges in their manufacturing operations. You have the data that could help you, but can you turn that data into knowledge? See how artificial intelligence can help. Learn what’s working for Pfizer, Post, and Smithfield.