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Custom bottle hits the sweet spot for Butternut Mountain Farm

Maple syrup producer faces challenges in creating a lightweight, plastic bottle for a private-label brand that could be integrated within its existing line.

PET was chosen to replace glass for a private-label maple syrup product.
PET was chosen to replace glass for a private-label maple syrup product.

Butternut Mountain Farm, the Vermont Maple Sugar Company, a second-generation maple syrup producer, has been a leading purveyor of all things maple since opening its doors in 1972, but a request for a private-label maple syrup was a huge undertaking.

“Butternut Mountain Farm has the capabilities to produce, bottle, and ship our full product line across the globe,” explains Emma Marvin, Business Development. “Our maple syrup can be found in all 50 states and England, Germany, Poland, and Japan. Of course, the packaging and distribution needs vary depending on the end locale of the shipment. When we are approached with special requests or distribution channels that are more complex, we have to re-evaluate our procedures and protocols.”

Such was the case with a recent custom order. The sheer volume and logistical needs warranted a review––and ultimate redesign—of the maple syrup bottle.

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