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Tooth whitener brand inspired by make-up packaging

U.K. tooth whitening brand uses a lipgloss pack that allows users to easily paint on the peroxide-free product.

TINT is packaged in a lipgloss-style pack that lets users brush the whitener onto their teeth.
TINT is packaged in a lipgloss-style pack that lets users brush the whitener onto their teeth.

Tooth whitening is all the rage. A brilliant smile is now becoming an essential part of any look. And U.K. brand TINT is among the first to provide a simple, effective solution—by cleverly integrating it into the daily make-up routine, using a lipgloss pack from Quadpack.

Unlike other solutions on the market, TINT Instant Bright Teeth Tooth Paint is entirely peroxide-free. The brush-on tooth whitens and protects teeth at the same time. Explains Mark Curry, Managing Director of the brand, “It’s like make-up for your teeth. And that is why we turned to make-up to look for a packaging solution, involving Quadpack early on in the process.”

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