AT&T sweet on renewable-resource TerraPET® film

Sugarcane-based film used in the clamshell package in which AT&T merchandises more than 300 SKUs of its wireless accessories products.

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Feb 23rd, 2012

Pw 39807 Kp Case History

Late in 2011, a new material came into use for the clear clamshells of AT&T's branded wireless accessories. TerraPET^® films, supplied by Klöckner Pentaplast, is comprised of up to 30% renewable-resource content and is sourced from ethanol harvested from natural sugar cane. It makes it possible to replace fossil fuel-based material with an alternative without sacrificing any of the high-performance qualities, including the clarity, of APET.

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