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P&G brews Home Café system

Consumers of Procter & Gamble’s well-known Folgers and Millstone coffees will soon be able to purchase single-cup varieties in tapered bags that stand on their flat bottoms.

Pw 12961 Home Cafe Family

Made of a proprietary film/foil structure, the bags are adhesive-laminated by Fres-Co System USA.

LPK created the colorful retail bag design (below) with the consistent placement of a prominent orange mosaic at the top of the package to identify the Home Café line of single-cup coffees. The autumnal color palette, organic shapes, and dimensional textures reinforce the feeling of a neighborhood café experience at home, according to the design firm.

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