Advanced Recycling Content: What You Should Know: Page 2

Advanced recycling, also known as chemical recycling, is making a name for itself within the recycling space. Check out our curated list of content on this topic so you can learn how this method produces materials that are indistinguishable from virgin plastics. You’ll also read how used plastics are recaptured and remanufactured into new plastics and products -- all through advanced recycling.

September 5, 2023

New Pollster Data Informs Chemical Recycling Messaging

Rightly or wrongly chemical recycling has proponents and detractors. Agnostic pollsters found high initial favorability for the tech when impartially explained, but suggest a messaging strategy to help chemical recycling proponents control the narrative.

June 29, 2023

(from left) Susan Jackson, moderator, BASF Corporation; Cornell Belcher, Brilliant Corners Research & Strategies; and Brenda Gianiny, Axis Research

Sustainability

Advanced Recycling not the First Tech to Win Over Skeptics

The mass balance approach and its traceability underpinnings require validation for credibility, say certification provider panelists. Overcoming CPG skepticism of the nascent tech, and educating consumers, is key according to early adopter converters.

June 28, 2023

(from left) Ron Cotterman, VP, Global Corporate Affairs, SEE; Dr. Jan Henke, Director, ISCC; Diane Marret, Sustainability Director, Consumer Packaging NA, Berry Global, Inc.; and Matt Rudolf VP, International Business Development, SCS Global Services

Flexible packaging

Mono-PP Pasta Pack First to Use Advanced Recycled PCR

The sustainable material is derived from advanced recycling and converted into a biaxially oriented polypropylene (BOPP) film for this application, which is the first mono-PP pasta packaging material in the market containing 30% of PCR content.

May 2, 2023

The 30% PCR content in the bags is based on post-consumer used plastics, which is turned into pyrolysis oil in an advanced recycling process, and remade into virgin quality polypropylene.

Sustainability

Food Lion Brand Demos Advanced Recycling-Based Circular System

Flexible plastic waste from the food supply chain is recycled and attributed to ISCC PLUS certified-circular polymers used for new food-grade packaging. First announced in April 2022, the first-of-its-kind project is now being evaluated for scalability.

April 27, 2023

Stakeholders say this circular solution for food packaging waste is a first of its kind in the U.S.

Operational Excellence

Recycling Infrastructure Expands for Flexible Plastic Films

Innovations like artificial intelligence and chemical recycling could solve challenges with recycling flexible plastic film.

April 21, 2023

Advances in recycling technology could help to more widely incorporate flexible plastic films into curbside collection.

Sustainability

Skin Care Bottle Uses 50% Chemically Recycled Content

This thick-walled bottle uses chemically recycled PET from Eastman that's specifically formulated for extrusion blow molding (EBM).

March 22, 2023

This thick-walled bottle uses chemically recycled material that's specifically formulated for use in extrusion blow molding (EBM).

Flexible packaging

KIND Bar Wrap Closes the Loop

Mars moves from a petroleum-based plastic to one made from advanced-recycled polypropylene for the flexible film wrap for its KIND snack bar in the U.K.

March 16, 2023

Mars’ transition from a petroleum-based polypropylene film wrap to one made of advanced-recycled, recyclable materials for its KIND snack bar is the culmination of a closed-loop collaboration between Mars, Landbell Group, and SABIC.

Sustainability

Four Chemical Recycling Pioneers Work to Source Plastic Feedstock

Chemical recycling can divert plastic materials that aren’t able to be mechanically recycled from landfill, turning it into PCR. But different methods require distinct supply architectures to feed them.

March 8, 2023

Four women took the stage to explain the nuances of advanced and chemical recycling on the eve of International Women's Day.

Podcasts

Special Six-Part unPACKED Sustainability Series: Pt. 1 - Advanced Recycling

Listen as Packaging World's Matt Reynolds and Anne Marie Mohan catch the industry up on the latest in advanced recycling.

March 8, 2023

Sustainable Packaging

Heinz Makes Good Use of Tesco-Collected, Advanced Recycled PCR

Heinz product packaging uses advanced recycled PCR from flexible films that had been dropped off by consumers at Tesco’s in-store collection points, representing true circularity and continued adoption of new recycling technology—pyrolysis in this case.

January 13, 2023

Berry Snap Pots as seen late last year at PACK EXPO. The material used for the pots is originally sourced from Tesco-collected flexible films that have been chemically (advanced) recycled.

Home

PE Pouch Film Contains Advanced-Recycled Materials

First-of-its kind recyclable pouch film from Printpack and Pregis uses PCR content from advanced recycling.

October 23, 2022

The Preserve PE Advanced Recycled Content PE Pouch is not only recyclable after use, but also contains 30% PCR material obtained through advanced recycling technologies.

Page 2 of 3

From plain pack stock image (left) to a (hypothetical) branded prototype, shown in context on a shower shelf (right), AI artwork and context images now take minutes, not weeks.

How AI Is Rewriting the Rules of New Product and Package Testing

Virtual prototypes, e-commerce mockups, and rapid A/B tests now let brands gauge demand in days, not months. It's transforming how teams design, validate, and launch new products and packaging.

USPP’s new position paper outlines when physical or chemical recycling are appropriate, why mechanical recycling remains the priority, and what safeguards are needed to protect communities and support true circularity.

USPP Clarifies Physical and Chemical Recycling’s Place in Circularity

A canned beverage manufacturer used a digital twin of its case and tray packing line to diagnose a persistent “yo-yo effect” fault. By testing virtually instead of on the live line, the team accelerated troubleshooting 10×, reduced downtime by 52%, and improved OEE by 14%.

How These Two CPGs Boosted OEE and Speed With Digital Twins

Dwayne Negron, digital twin capability manager at Kalypso, a Rockwell business, noted that more end users are “bringing in digital twin requirements on first pass to their contracts.

Live from Automation Fair: What CPGs Should Ask OEMs About Digital Twins

Semi-automatic Liquid Drum Filler Increases Operator Efficiency

List: Digitalization Companies From PACK EXPO

Looking for CPG-focused digital transformation solutions? Download our editor-curated list from PACK EXPO featuring top companies offering warehouse management, ERP, digital twin, and MES software with supply chain visibility and analytics capabilities—all tailored specifically for CPG operations.

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List: Digitalization Companies From PACK EXPO

Annual Outlook Report: Automation & Robotics

What's in store for CPGs in 2025 and beyond? Packaging World editors explore the survey responses from 118 brand owners, CPG, and FMCG Packaging World readers for its new Annual Outlook Report.

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Annual Outlook Report: Automation & Robotics

Products

Pacific Labeling & Integration's ECH200 Pro Handheld High Resolution Printer

Advanced Recycling Content: What You Should Know: Page 2

Advanced Recycling’s Role in Expanding the Circular Economy for Plastic Packaging

New Pollster Data Informs Chemical Recycling Messaging

Advanced Recycling not the First Tech to Win Over Skeptics

Mono-PP Pasta Pack First to Use Advanced Recycled PCR

Food Lion Brand Demos Advanced Recycling-Based Circular System

Recycling Infrastructure Expands for Flexible Plastic Films

Skin Care Bottle Uses 50% Chemically Recycled Content

KIND Bar Wrap Closes the Loop

Four Chemical Recycling Pioneers Work to Source Plastic Feedstock

Special Six-Part unPACKED Sustainability Series: Pt. 1 - Advanced Recycling

Heinz Makes Good Use of Tesco-Collected, Advanced Recycled PCR

PE Pouch Film Contains Advanced-Recycled Materials

How AI Is Rewriting the Rules of New Product and Package Testing

USPP Clarifies Physical and Chemical Recycling’s Place in Circularity

How These Two CPGs Boosted OEE and Speed With Digital Twins

Live from Automation Fair: What CPGs Should Ask OEMs About Digital Twins

Semi-automatic Liquid Drum Filler Increases Operator Efficiency

Handheld Coding and Marking Printer

Manufacturing Intelligence Software

Palletizing Kit

Packaging World Resource Guide 2026

Nov/Dec 2025

October 2025

PELV Showcase 2025

Packaging Recycling Summit 2025: A Pivotal Moment in Circularity

How AI is Making Packaging Robots Smarter and More Adaptable

Humanoid Robots in Packaging and Processing: 2025 Status Report

Conveying, Feeding & Inserting e-book