The Contract Packaging Association today announced that it has named Nikki Johnson to the position of member communications director. Effective immediately, she will ensure that CPA delivers the desired educational elements, industry information, and relationship-building programs to the CPA membership.
Her primary focus is to "serve as the voice of the membership through direct membership contact,” said to CPA President Chris Nutley in today's announcement. "Nikki’s role will be to reach out to each member directly for their feedback on how the association is serving them and can best serve them. Their input, with Nikki’s assessment, will help CPA develop improved membership engagement and program planning.”
“Nikki brings to CPA industry knowledge with a strong marketing background that will help her as she continues to engage with members and communicate with them in their ‘lingo’ and on their turf,” added John Mazelin, CPA Executive Director. “Nikki has great ideas and her goal is to help cast CPA as an industry thought leader, leveraging traditional media, social media and other forms of communications to ensure that CPA’s voice, on behalf of the membership, is front and center, loud and clear.”
Johnson, a former CPA member, has over 20 years of experience in the packaging industry, including positions in sales, marketing and business development roles within ITW, a leading provider of packaging equipment and supplies. In addition to the CPA role, she manages her own marketing services/consulting business based in St. Louis.
