Breakthrough in Direct Digital Can Printing

Tonejet’s electrostatic drop-on-demand can printing technology has taken some time to mature since it first burst onto the scene. That makes this SoluCan installation awfully interesting.

This robot picks freshly printed cans six at a time from the vacuum conveyor discharge and places them on the infeed conveyor of the curing oven.
This robot picks freshly printed cans six at a time from the vacuum conveyor discharge and places them on the infeed conveyor of the curing oven.

In the Canadian Province of Quebec, digital direct printing on aluminum cans is taking a notable leap forward.

         Behind it all is a startup called SoluCan, which is the first company in the world other than Tonejet themselves to install a Tonejet Cyclone direct-to-pack digital beverage can printer. President Sebastien Baril says he and founding partner Jean-Francoise Gaudreault, each of whom has substantial experience in the package printing space, have been evaluating and analyzing digital direct-to-pack printing technologies for about the past five years. Eventually they put their money on Tonejet and, in a 16,000-sq-ft leased space in the town of Trois-Rivieres, are now serving the short-run decorating needs of a growing number of customers.

            “The 2019 installation went as smoothly as we could have hoped,” says Baril, who adds that the production area housing the new line is kept at a consistent humidity level and a temperature of 22 degrees C. “It’s not that the equipment is somehow fragile,” he notes, “it’s just that this is the environmental sweet spot when it comes to efficient operation.

            “We’ve had tons of interest from around the world already. The Cyclone is the backbone of SoluCan’s offering, and we consider it a total game-changer. The quality is second to none, and the ability to print using a food-safe process is key. Next we’ll work with Tonejet to expand our geographical footprint. But we couldn’t be happier with where we are right now at this point in time.

            “Technically we’re still in a beta phase, being the first commercial user of the technology and all. There’s a learning curve to preparing the digital files at the front end, for example. But being first always comes with challenges, and we’re tackling them now.”Water, craft brew, and Kombucha are beverage markets uniquely suited for direct digital print on cans.Water, craft brew, and Kombucha are beverage markets uniquely suited for direct digital print on cans.

            So what’s behind the Tonejet technology? Like all digital can printing technologies, it does away with printing plates, make-ready, ink changes, and other setup costs. Every image to be printed on a container can be different than the one before it because jobs are uploaded with the Cyclone digital job manager. And, says Tonejet, the ultra-thin ink layer means lower ink costs and better flexibility and adhesion under stress compared to competing technologies.

            According to Tonejet Sales Manager Marvin Foreman, Cyclone is a digital can printing system that deploys electrostatic drop-on-demand printing technology. “It combines a novel printhead architecture with proprietary ink formulations,” says Foreman. “We’ve got a charged pigment particle suspended in a carrier fluid. The pigment is jetted from ejector tips and during that process the carrier fluid evaporates, so that all we’re left with on the substrate is pigment. We then bind the pigment to the substrate with an overprint varnish, which is the same overprint varnish used widely in the aluminum can-making business.”

            This electrostatic drop-on-demand printing technology delivers a 600 dpi greyscale CMYK resolution at a speed of 60 cans/min. When asked for more detail on the ejector tips, Foreman answers this way. “It’s a four-color CMYK process, so there’s one print head for each color. Picture a series of hair combs mounted in a print head. The pigment is ejected from the tips of the combs’ ‘teeth,’ which number 150 or so in each print head. We apply a pulse voltage that governs how long each ejector will fire, and that’s how the pigment, suspended in its carrier fluid, is jetted onto the substrate. But the carrier fluid evaporates in fractions of a second, which is why the only thing left on the substrate is the pigment.”

            The nozzle-free format, combined with automated ultrasonic print head cleaning technology, provides a reliable industrial operation, one that Tonejet has used with limited success for the past two or three years. But the SoluCan installation has the potential to change everything. What makes it so notable are the systems upstream and downstream of the Cyclone printing system itself. The challenge of developing these systems, Foreman is the first to admit, is the reason why it’s taken Tonejet so long to get a truly production-ready solution to the marketplace.

            “The fundamental technology goes back some twenty years,” says Foreman. “We went into it thinking we’d just build a beverage can printing machine. But what we quickly discovered is that the aluminum cans we were trying to print on are filthy. They’re either covered in dust or they still have remnants of the lubricant used as part of the necking-in process that gives the can its shape. It was a nightmare trying to print on such a surface. So we had to devise a method and machinery to clean and prepare the surface for digital printing. Also hugely challenging is that aluminum beverage cans are incredibly flimsy when they’re empty. So that meant we had to come up with a way of gently handling the cans as they move through the process.”

            Before diving into the details of the impressive pallet-to-pallet can decorating solution that Tonejet and SoluCan came up, it’s important to note a background dynamic that makes this technology such a good fit in today’s Quebec. On February 24, Quebec's Ministere de l’Environnement et de la Lutte contre les changements (MELCC) issued a letter forbidding the sale of aluminum cans with shrink-sleeve labels or pressure-sensitive labels. Both these labeling formats have grown increasingly popular in sectors like craft beer because they make it possible to order a small number of labels for beer variety X and another small number of labels for beer variety Y without having to order preprinted cans in the enormous truckload quantities that aluminum can producers require. Unfortunately, as the number of these labels--regardless of whether they are PETG, PVC, or paper--reaching Quebec’s aluminum recycling centers has increased, they’re beginning to contaminate the previously pure stream of aluminum cans the recycling centers prefer.

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