All publicity is good, right? Not for packaging supplier ITW Hi-Cone for the role that a beverage ring carrier plays in the animated family movie Happy Feet. The ring carrier ends up around a penguin's neck.
The penguin—named Lovelace and voiced by Robin Williams—initially views the ring carrier as a good luck charm…until it starts to choke him. The life-threatening carrier plays a key role as the penguin seeks help from humans.



















