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RS Group Acquires Risoul

Allied Electronics & Automation, a trading brand of RS Group plc, entered into an agreement to acquire Risoul y Cia, S.A. de C.V., a family-owned distributor of industrial and automation product and service solutions in Mexico.

Allied Electronics & Automation, Part Of Rs Group

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The acquisition of Risoul delivers on the group’s strategy to accelerate organic growth through high-quality inorganic opportunities that expand its geographic reach, extend targeted product adjacencies, and develop its product and service solutions offer. RS Group, a global omni-channel provider of product and service solutions, is excited about deepening its presence in Mexico and having a strong platform to expand into Latin America, a region it can see benefiting from nearshoring owing to de-globalization and a greater focus on improving sustainability through reducing distances products travel.

Risoul is a distributor of industrial and automation product and service solutions in Mexico, a highly fragmented market, with almost 50 years of operational knowledge and automation expertise. It sells a range of branded products and is the largest authorized Rockwell Automation distributor in Latin America, the 10th globally, with rights to distribute Rockwell’s products in the main industrial areas of Mexico and has recently launched into Spain. Risoul also provides several service solutions including onsite product training, control board and panel assembly, air conditioning maintenance, specialist tool repair and a smart network infrastructure service.

There is a strong cultural overlap between Risoul and RS Group. Risoul is led by Chief Executive Officer, Gerardo Ayala Guarneri, who has been with the company for 18 years, the last five as CEO. Risoul, like RS Group, believes that having an engaged and motivated team is critical to delivering success. There is a strong emphasis on training and ensuring the health and well being of its people, with a high employee engagement score demonstrating this. RS Group is looking forward to working together with Guarneri and his team.

Lindsley Ruth, CEO, RS Group, commented, “We are accelerating our organic growth with bolt-on acquisitions that meet our key strategic, financial and cultural criteria. Risoul enables RS to expand our position and execution expertise in the Americas, specifically in Mexico and the rest of Latin America, and drive cross-selling synergies across our product and service solutions offer. As part of RS Group, Risoul will benefit from our digital capabilities and international scale, providing an opportunity to expand beyond its existing strengths, while creating new capabilities. We are excited about the growth opportunities we see as part of our Journey to Greatness and welcome the Risoul team to the RS Group.”

Gerardo Ayala Guarneri, CEO Risoul, stated, “The Rockwell model has helped build our business and reputation in our market. It is not just about selling products; we are also providing value-added product and service solutions that help customers run their businesses. Our product specialists and sales engineers, who have a great deal of commercial and technical knowledge and experience, can recommend and install efficient and productive processes and technology. RS Group brings extensive digital expertise, strong execution knowledge and global support, allowing us to extend our customer reach and accelerate the growth ambitions of our winning Risoul model.”

Rockwell Automation also welcomed RS Group to the partner network, “Rockwell is delighted to expand its partnership with RS Group into Mexico. We are confident that the pairing of RS Group’s omni-channel capabilities with Risoul’s established strengths with Rockwell Automation solutions will represent a winning formula,” stated Ariel Bursztein, Market Access Director Latin America, Rockwell Automation.


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