Welcome to the first e-book in our three-part series on rethinking robotics. The basis for this series was an enlightening Harvard Business Review (HBR) article titled, "A Smarter Strategy for Using Robots" by Ben Armstrong and Julie Shah. In the article, the writers discuss brittle automation, a term used to describe when packaging robotics are unable to quickly be changed to handle new tasks. To create this e-book, our editors spoke with CPG companies, systems integrators, OEMs, and one of the HBR article authors to learn more about automation brittleness. Through their insights, we identified key strategies for adding in system flexibility to soften brittle automation. In this e-book, you’ll learn how to guard against the traps that CPGs sometimes inadvertently set for themselves when implementing robotics that lead to such brittleness in the first place.
Download this e-book today! And look out for the second e-book coming this fall!