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Pearlfisher illustrated the natural ingredients of Grove to cue the product experience against a muted orange color palette.
Containers
Drink label design burrows into the natural world
Label graphics for the third variant in Seedlip’s line of non-alcoholic distilled beverages use an artful arrangement of the brand’s own botanicals, a distinct monogram, and copper detailing.
September 30, 2018

Rigid: Page 70

Containers
Gold, silver, and bronze: A winning design for an athlete’s beverage
First RTD energy coffee aimed at ‘Ath-lifers’ and those ages 18 to 40 gets rebranding with packaging designs that draw on sporting symbology such as athlete’s jerseys and medals.
September 29, 2018
The shelf-stable coffee line is made up of four 12-oz RTD coffees.
Plastics/resins
Social mission-driven brands need great packaging too
After its growth was hindered for years by poor packaging, social mission brand Soapbox rebrands with a focus on the product quality, realizing sales increases from 40% to 90%.
September 24, 2018
The new package design for Soapbox provides an authentic, apothecary feel that signals affordable luxury.
Sustainability
Paper bottle 2.0
An 8.5-oz paper bottle used by a L'Oreal startup called Seed Phytonutrients was named a Diamond Finalist in the Dow Awards competition.
September 19, 2018
This molded pulp bottle was a Diamond Finalist in the Dow Awards competition.
Containers
Febreze a Dow award finalist
The Dow Chemical Company recently announced the winners of the 2018 30th Awards for Packaging Innovation, which recognizes the packaging industry’s top achievements in innovative packaging designs, materials, technologies, and processes.
September 18, 2018
Febreze One is actually a bag-in-bottle approach.
Containers
Tubairless: A consumer-pleasing tube/pouch/bottle hybrid
Dow Diamond Award Finalist Tubairless uses a vent hole in the middle of the sleeve and integrates an internal flexible pouch.
September 18, 2018
Dow Diamond Award Finalist Tubairless uses a vent hole in the middle of the sleeve and integrates an internal flexible pouch.
Filling/capping, liquid & viscous
Dow Diamond finalist is a one-step form/fill technology
A ground-breaking technology that forms and fills bottles in one step using incompressible, consumable liquid, is recognized as a Diamond finalist in Dow’s Awards for Packaging Innovation.
September 17, 2018
The first commercial application of LiquiForm is a bottle for the Nature’s Promise brand of liquid hand soap.
Plastics/resins
Flat wine bottle for e-commerce is a Dow Diamond finalist
A flat, Bordeaux-style wine bottle that easily fits through U.K. households’ letterboxes is named a Diamond finalist in The Dow Chemical Company’s 2018 30th Awards for Packaging Innovation.
September 16, 2018
The wines are packaged in a corrugated, letterbox-friendly postal pack.
Containers
New cap lets nail polish customers flip a tip for a true color match
New vegan nail polish brand lets consumers ‘try’ the product before purchase through the use of a custom cap fitted with a fingernail-style chip painted with the color of the polish inside.
September 9, 2018
To test the polish, consumers overlay the component on their own fingernail to ‘try’ the color without having to open the bottle.
Plastics/resins
Stackable, snappable jars facilitate mix-and-match makeup blends
U.K. company Trinny London launches a customizable makeup line, with products packaged in 5-mL jars that click together to create a portable stack of colors for specific consumer needs.
September 8, 2018
The makeup jar is customized with a click-fit functionality that allows it to attach to another jar to form a stack.
Containers
Design software speeds time to shelf by 50%
Cosmetics marketer Mary Kay uses design rendering software to produce a photorealistic image of a unique, faceted fragrance bottle, eliminating the need for a physical sample.
September 1, 2018
Mary Kay used rendering software to speed approval of the package design for its Fearless Collection of fragrances.
Containers
New kombucha brand comes on bold and bright
A new line of kombucha beverages from international rugby champion Jonny Wilkinson uses a bold logo mark and colors, along with free-flowing lines that represent living energy.
August 27, 2018
N°1 Kombucha in Passion Fruit & Goji
Containers
Laser coders enhance quality assurance for can ends
Two laser coders provide quality assurance tests for a leading New Zealand metal packaging manufacturer.
August 27, 2018
Laser coders perform quality assurance tests on can ends.
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