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Loop Reusable Packaging Platform Now in 25 Kroger Stores

Program in 25 Fred Meyer stores allows consumers to purchase products in reusable containers and return empty packs to a collection bin. In other news, Burger King has also launched Loop in five New Jersey stores.

Kroger kicked off the Loop initiative with products from more than 20 leading consumer packaged goods companies as well as items from its own brand.
Kroger kicked off the Loop initiative with products from more than 20 leading consumer packaged goods companies as well as items from its own brand.

Through a first-of-its kind partnership in the U.S., America’s largest grocery retailer, The Kroger Co., and circular reuse platform Loop, developed by TerraCycle, are offering a selection of products in-store in reusable packaging. The initiative launched in late February 2022 in 25 Kroger-owned Fred Meyer stores in the Portland metro area. Kroger kicked off the initiative with products from more than 20 leading consumer packaged goods companies as well as items from its own brand.


Listen to article   Listen to this UnPACKed podcast ,"10 Billion Reasons to Embrace Reusable Packaging"


Says Kroger Group Vice President of Corporate Affairs and Chief Impact Officer Keith Dailey, “Kroger is committed to achieving lasting positive change for billions of people and for our planet. To do this, we’ve developed a shared-value ESG [Environmental, Social, and Governance] framework that unlocks greater business value as we work collectively to create more resilient, equitable, and sustainable systems. Our pioneering and exclusive partnership with Loop is an illustration of this commitment, and we are honored to be the first grocery retailer partner for Loop in the U.S. and work with our brands and consumer packaged goods partners to advance our mission.”

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