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Digital print drives E-com subscription service

Digital printing of corrugated is among the most dynamic segments of the whole digital print for packaging scene, and one of the more intriguing innovations in this space has just been introduced in the e-commerce produce business.

The unboxing experience of this e-commerce pack is quite dramatic.
The unboxing experience of this e-commerce pack is quite dramatic.

 

Called Snap2PackTM, it’s a corrugated mailer developed by CompanyBox that features a tamper-evident seal and a built-in tear strip for ease of opening in the hands of the consumer.

First to market in this innovative format is Great Lakes Growers, a Middlefield, OH-based hydroponic produce provider that is using Snap2Pack to deliver fresh leafy greens to customers through an e-commerce subscription service. CompanyBox prints the corrugated mailer on an HP PageWide C500 digital press from HP Indigo.The patent-pending, fold-over design by CompanyBox creates a corrugated shipper with double-sided graphics. The result is digitally printed delivery shippers offering vibrant color graphics to the customer upon receiving the package and again when opening it, with the inside flap providing an additional marketing vehicle to engage the consumer.

CompanyBox was an early adopter of the HP PageWide C500 Press, which has served as the cornerstone of its expanding digital footprint in high-volume corrugated packaging. The C500 operates at the company’s all-digital packaging plant in Charlotte, North Carolina. CompanyBox invested in the HP PageWide C500 to tap into demand for high-quality single-pass digital print, especially with fast-moving consumer goods and food packaging.

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