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Primera: LX500 Color Label Printer

Affordable desktop label and tag printer operates at fast speeds and allows easy printing and cutting of short runs.

Affordable desktop label and tag printer operates at fast speeds and allows easy printing and cutting of short runs.
Affordable desktop label and tag printer operates at fast speeds and allows easy printing and cutting of short runs.

LX500 is Primera’s newest and most affordable desktop color label and tag printer. Its high-yield, tri-color ink cartridge keeps cost per label low.

Fast print speeds and an optional built-in guillotine-style cutter allow users to quickly and easily print and cut their short-run labels. LX500 has a lower MSRP price than the LX400 printer it replaced and is up to 270% faster on labels printed with comparable print quality. LX500’s MSRP price is $1,295 while the LX400 was priced at $1495.

Start-ups and other small businesses quickly realize that their labels must look professional. With LX500 they can produce labels that look as good as, or even better, than large, national branded products.

Applications can include specialty foods and beverages as well as private labeling, test marketing, pre-press proofing and retail shelf labeling.

Printer drivers are included for Windows 7/8/10, along with Bartender Ultralite Software (for Windows) to format label designs, add barcodes, QR codes, etc. Most other popular graphic design programs for Windows can be used to design and print labels. A Mac driver is currently under development and will be available soon.

Qualified substrates include many different ink-jet label materials, including Primera’s Tuffcoat Extreme ™ white and clear polyester and white BOPP. Paper labels are also available in high-gloss and matte finishes.

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