New Pasta Sauce Jar Lid is 40% Easier to Open

Regional grocer debuts new lid for its vacuum-packed sauce jar that uses a proprietary push-button technology that makes it easier for consumers to open the jar.

Darci's Pasta Sauce in with new Eeasy Lid
Boyer's Food Markets is the first to use the new Eeasy Lid for jars of its Darci's private-label pasta sauces.

If you ask consumers where their top frustrations with packaging lie, struggling to open too-tight jar lids is traditionally near the top of the list. In Pennsylvania, grocery chain Boyer’s Food Markets has set about eliminating this inconvenience by debuting a new style of metal lid for its private-label pasta sauce packaging that is said to make opening vacuum-sealed jars up to 40% easier.

The closure is called the Eeasy Lid from Consumer Convenience Technologies, LLC (CCT), and Boyer’s is the first grocery chain in the U.S. to use it. According to Nickki Stello, President of Punxsutawney, PA-based Stello Foods, which produces the Darci’s line of sauces for Boyer’s, “The Eeasy Lid project was driven by CCT, bringing together Stello Foods and Boyer’s Food Markets to provide consumers with a better experience opening a jar.” Stello adds that Boyer’s private-label line of four Darci’s pasta sauces was chosen to debut the technology because of its premium positioning. 

Introduced in all of Boyer’s 18 stores in January 2020, the Eeasy Lid on Darci’s 26-oz glass-jar packaging allows consumers to vent the jar by simply pressing a button on the metal lid, which opens a tiny slit that breaks the seal. After use, the lid is reclosed by pressing the button from the inside of the lid to help keep the product fresh and prevent spills. 

Eeasy LidThe Eeasy Lid allows consumers to vent the jar by simply pressing a button on the metal lid, which opens a tiny slit that breaks the seal. After use, the lid is reclosed by pressing the button from the inside of the lid to help keep the product fresh and prevent spills.According to CCT President Brandon Bach, the Eeasy Lid took eight years to engineer and involves repurposing the metal on the jar lid to form the button. The design, he explains, incorporates three small slits around the button to make it possible for consumers to release the vacuum-sealed air in the jar. The Mason-style one-piece 70-450 CT (continuous-thread) lid with plastisol liner used for Darci’s is manufactured by Tecnocap, with CCT performing the conversion on the lid by adding the push button. 

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