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A clean sweep for Sunny Delight

A beverage company cuts downtime and consumer complaints with hot-melt ink-jet coders that solve the problem of clogs, smudges, and ink spills.

Pw 8281 Sunny D 003

For Cincinnati-based Sunny Delight Beverages Co., coding bottles of juice-based drinks was a messy business. The company was using continuous ink-jet coders to code bar codes, UPC codes, flavor designation, date, human readable information, and brand codes on a variety of its PET and HDPE bottles as well as its cases. The small-character ink-jet coders used on bottles were messy, causing ink to spill on the floor and conveyors. Furthermore, temperature fluctuations affected the density of the ink, which required the system to be recalibrated.

“Since our packing room isn’t air conditioned, we had huge temperature swings of 20 to 30 degrees,” explains Bart Bush, technology manager for Sunny Delight. “We would have to use make-up fluid to get the ink at the right density, and that would cause downtime.” During seasonal changes from summer to winter, the system was fine for several months, he says, but thereafter it had to be recalibrated three to four times a week, with each event lasting approximately 30 minutes.

The changes in ink density brought about by temperature fluctuations also caused ink to smudge, which resulted in illegible date codes on the bottles. According to Bush, this was one of the company’s most frequent consumer complaints. Sunny Delight also experienced problems with clogged jets at least once a day on its case coding systems. “You’d have to get a piece of wire and poke the jets to clean out the clogs,” he says.

Less mess, less downtime

To address its coding problems, the company decided to install three Markem (www.markem.com) 9096 small character ink-jet coders for its bottles and one 5000 Series 5400 case coder for printing on corrugated cases.

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