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Soft drinks gaining share by losing fizz

New study available from Business Insights shows the overall soft drink category is growing and gaining share from other categories including beer, hot drinks and wine

But traditional carbonated drinks are losing share to fruit juices and bottled waters. In response Coca-Cola and PepsiCo are dramatically modifying their portfolios and Cadbury Schweppes has divested their European soft drinks business.
Coding, Marking, and Labeling Innovations Report
Explore our editor-curated report featuring cutting-edge coding, labeling, and RFID innovations from PACK EXPO 2024. Discover high-speed digital printing, sustainable label materials, automated labeling systems, and advanced traceability solutions that are transforming packaging operations across industries.
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Editors report on distinguishing characteristics that define each new product and collected video demonstrating the equipment or materials as displayed at the show. This topical report, winnowed from nearly 300 PACK EXPO collective booth visits, represents a categorized, organized account of individual items that were selected based on whether they were deemed to be both new, and truly innovative, based on decades of combined editorial experience in experiencing and evaluating PACK EXPO products.
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Conveying Innovations Report