Recycling hits British band's CD packaging

Single-serve potato chip bags are being reused by British band Recoup to package its first CD. The chip bags are turned inside out, hiding the original graphics.

Feb 28, 2007

A recyclable label on the front of the "new" package reinforces the band's eco-friendly message contained on their CD.

Source: Earthtimes.org From the February 22 issue of Global Packaging Minute, a monthly read of "hard-hitting and off-beat packaging news from around the world," edited by Packaging World associate publisher Jim Chrzan.

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