The first award in beverages went to Crown Cork & Seal’s shaped can for Teisseire fruit syrups; the second award in foods went to Rasselstein Hoesch for its slimline can for Get One! pickles by Spreewaldhof. The Congress this year focused on steel in the supply chain, and a full day’s program covered how the material can enhance marketing, brand differentiation, and convenience for a variety of products. The meeting, followed by the presentation of the awards was sponsored by Apeal, the Assn. of European Producers of Steel for Packaging. —AO
Steel canmakers show off in Düsseldorf
The 3rd International Steel Packaging Congress, held in Düsseldorf April 25 during interpack 2002, was highlighted by the awarding of Steel Packaging Effectiveness awards.
May 31, 2002
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