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Microwave foods market remains warm

Microwave foods are forecast to grow at a rate of 11.6% per year, with demand for 19 billion packages by 2011.

Pw 8661 Web Mwstudy

The North American Microwaveable Packaging Market will reach nearly 19 billion packages by 2011, growing at a rate of 11.6% per year. Thatā€™s according to Microwaveable Packaging, a newly released study from Allied Development Corp. (www.allied-dev.com).

The strong growth of microwaveable packaging is driven by the demand from consumers for time-saving products. Food preparation is very time consuming, and, as a result, food preparation is an opportunity to save time for consumers. Consumer product companies have responded with a wide range of microwaveable products.

The rapid growth of microwaveable packaging is likely to continue considering the potential to expand in the future. Microwaveable food is still a small portion of total food consumed and growth is accelerating.

The 255-page printed copy is available for $4,500. Chapters include Susceptors, Vents and Patches, and Package Formats.

For more information, visit the direct link to the report by clicking here.
-Rick Lingle

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