King case rules

Holding 24 7-oz bottles of Little Kings Cream Ale, the Little Kings King Case(TM) is among the early commercial applications of the Meta(TM) System from Mead Containerboard Div.

Pw 23166 Hol247oz 11

(Atlanta, GA). Formerly used by Cincinnati- based Hudepohl-Schoenling Brewing Co. was an RSC that was post printed in three colors and required a corrugated partition to protect the bottles. The King Case brings a savings of about 18¢ per unit, says Schoenling operations manager David Wereley. Not only is it smaller, its eight-sided design compresses the glass bottles tightly together, preventing breakage and thus eliminating the need for the partition. Graphics are greatly improved, too. Mead preprints the 33-lb outside linerboard flexographically in six colors before producing the 26-lb ECT B-flute case. "The graphics are unbelievable," says Wereley. Also redesigned this summer at Schoenling were the 8-pack baskets supplied by Zumbiel (Cincinnati, OH).

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