Paul R. SensbachBeverageThe color of brandingA design veteran formerly with Kraft and P&G cites package examples that succeeded in meeting brand positioning objectives-plus some that did not.September 30, 1998Page 1 of 1Top StoriesBusiness IntelligencePractical Applications for the Future of Remote ServicesEnd-users are finding remote services and monitoring are ideal for OEM support, but in-person visits are harder to replace for things like FATs and some training.DesignAmazon’s AI Model Intuitively Right-Sizes PackagingPackage Design3D-Printed Molds Speed New Unilever Bottle Designs to MarketPACK EXPORegistration Is Open for PACK EXPO International 2024Sponsor ContentSupporting Demand for Plastic-Free Packaging with APP’s Foopak Bio Natura