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Taylor Shiells

Containers
Brewers pioneer brands where craft is king
In the Pacific Northwest, America’s most active region for craft brewing, the need to stand out is pushing innovation among craft brewers.
May 1, 2017
The visual style of Base Camp’s packaging emphasizes angular, mountainous elements, extending the ‘base camp’ allusion.
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Top Stories
Ferrara has rolled out new Laffy Taffy Mini Bar wrappers designed for a smoother opening experience.
Wrapping
Laffy Taffy Unwraps Easier-to-Open Mini Bar packaging
Long a source of sticky frustration, Laffy Taffy’s wrappers have been reengineered for a clean, one-pull opening, just as sales surge and the brand refreshes its signature jokes.
Thomas Osip, industry liaison officer for the Center of Plastics, Paper and Hybrid Packaging End-of-Life Solutions (C3PS)
Sustainability
New Research Hub C3PS Tackles Packaging Challenges
The design uses minimal material through unique dielines and a streamlined form, reducing environmental impact while maintaining durability for both retail and transit.
Recycling
Target, Brazilian Pet Foods, and Ahlstrom Design Paper-based Packaging
The cleaner sachets are packed in a home-compostable pouch that combines FSC paper, cellulose, and a biopolymer film. The compostable zipper is made from PLA.
Bio-based
Grove Toilet Cleaner Pods Reduce PVA, Use Compostable Pouch
Traceability in Packaging: From Obligation to Opportunity
Sponsor Content
Traceability in Packaging: From Obligation to Opportunity