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At the forefront of innovation
Industry vet Barry Calpino of Conagra Brands shares his tips for innovation in the food and beverage industry.
Flexible packaging
Kraft Heinz shakes up the dressing aisle
A new 3.2-oz hourglass-shaped stand-up pouch for salad dressing from Kraft Heinz allows consumers to customize their salads Anytime! Anywhere!
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Kraft Heinz shakes up the dressing aisle
A new 3.2-oz hourglass-shaped stand-up pouch for salad dressing from Kraft Heinz allows consumers to customize their salads Anytime! Anywhere!
Flexible packaging
Kraft blasted for trash generated by Capri Sun pouches
The Make It, Take It Campaign urges Kraft to redesign their Capri Sun packaging to be reusable, recyclable, or compostable and take responsibility for post-consumer collection and recycling.
Operational excellence
The Heinz-Kraft merger from a packaging perspective
Heinz 57 would be an underestimation of the number of issues facing the company resulting from its merger with Kraft Foods.
Package Design
H.J. Heinz and Kraft Foods to form The Kraft Heinz Company
The merger will create the world’s fifth-largest food and beverage company and will combine eight $1+ billion brands and five brands between $500 million and $1 billion.
Materials & containers
Revitalized graphics support Tang's new mission
Kraft Foods jettisons outdated package graphics for its Tang orange drink, replacing them with a luscious, energetic design that supports its new ‘Win Morning’ positioning.
Flexible packaging
200 million drink pouches recycled by U.S. communities
Capri Sun sweetens the pot, giving participants in the Drink Pouch Brigade greater incentives to collect and return empty packaging for upcycling.
Materials & containers
Kraft continues to build on liquid water enhancer success
Kraft creates a liquid version of its Crystal Light beverage mix, packaging it in a portable, pocket-sized container decorated with vibrant rays of color.
