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Inkjet and laser are the most common methods for applying coding and marking for brand protection

According to a recent study from PMMI Business Intelligence, marking and coding preferences differ by industry and challenges remain.

Pw 244372 Alignment 35 Pmg

Inkjet and laser are most prevalent, but thermal transfer continues to gain interest, particularly for incoming ingredients. Challenges include limited space on package hamper efforts to add QR codes or aggregation information. Tamper-evident technology has to work in conjunction with marking and coding. New products, new flavors and new materials continually increase complexity and accelerate timelines.

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Get a jump on your 2026 packaging & processing goals at PACK EXPO East.
Annual Outlook Report: Automation & Robotics
What's in store for CPGs in 2025 and beyond? Packaging World editors explore the survey responses from 118 brand owners, CPG, and FMCG Packaging World readers for its new Annual Outlook Report.
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Annual Outlook Report: Automation & Robotics