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Pitch-perfect design for high-end audio

Packaging for ultra-premium headphones uses simplicity to convey quality of the product inside.

Pw 44597 Work Fullsize 1143x6 128 A78

The focal point of the packaging for a new line of ultra-premium, professional-quality headphones from Niles, IL-based audio-electronics manufacturer Shure is the product itself. The sleek, lightweight headphone is depicted in clear detail in close-up photography that conveys the precision, quality, and premium nature of the products, which carry a price tag of $400 and $800 apiece. Introduced in high-end retail stores and through online dealers in early 2012, the Shure SRH1440 and SRH1840 series of open-back headphones are said to provide full-range audio, with detailed highs and rich bass, for professional recording engineers and passionate audiophiles.

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