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Transparent pouch; honest ingredients

Premium, organic fruit and vegetable purées for babies are packaged in clear stand-up pouches that help promote the products’ fresh ingredients.

Happy Family, a New York City-based provider of premium, organic foods for babies, toddlers, and kids, has launched a new puréed product for babies, Clearly Crafted Organic Fruit & Veggie Blends, packaged in fully transparent pouches that allow consumers to see the vibrant, fresh colors of the natural ingredients inside.

“Parents are looking for openness and honesty from the companies they buy products from, especially for their baby,” says Happy Family CEO and founder Shazi Visram. “We developed Clearly Crafted with this in mind.”

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