I heard ample evidence of that in October when I accompanied about 60 private-label manufacturers at legislative briefings on Capitol Hill and then moderated a panel discussion on front-of-pack labeling at the Private Label Manufacturers Association’s annual Washington Conference.
At both the briefing updates and the panel discussion, those who work in private label voiced a list of concerns about front-of-pack labeling. Here are two that should concern anyone invested in contract packaging: The complexity in meeting the requirements will be markedly worse for private-brand manufacturers, because they often are responsible for many more SKUs than national brands. And front-of-pack labels would make existing package inventories obsolete, creating costly waste.
Whether you’re a retailer or food or beverage products company, it would be wise to get with your contract packagers now to discuss how they might help you seamlessly work through the operational impact of front-of-pack labeling. If you’re a food or beverage product manufacturer new to the contract packaging game, consider asking packaging service companies about their capabilities and readiness to help customers through front-of-pack labeling issues. These questions should be part of your vendor-qualifying process.
