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Automation to fuel demand for packaging machinery

With Freedonia predicting a 4% annual increase in world demand for packaging machinery through 2008 and the Packaging Machinery Manufacturers Institute predicting 7% growth in U.S. packaging machinery sales this year, it’s useful to ask just what kind of packaging machinery will sell most briskly and what market segment will do the most buying.

Freedonia says labeling and coding equipment will remain the fastest-growing product group; new labeling regs emerging around the world and the ongoing demand for improved track-and-trace capabilities will spur sales of labeling and coding gear.

As for the market segment likely to do the most buying, PMMI figures it’s the pharmaceutical and medical products segment, followed by beverages and then by personal care products.

Here’s another take on what will make sales of packaging equipment grow. It’s from a recent edition of automotion, the quarterly magazine published by technology provider B&R: “The demand for packaging machinery is expected to climb this year in spite of the turbulence of world events and the economic uncertainty in which this year began. Although economic and geopolitical concerns continue to influence customers’ capital expenditure planning, they genuinely recognize that high-tech machinery can improve productivity and efficiency. Furthermore, end users need to achieve greater flexibility in packaging due to the increase in varieties of products, product sizes, and package configurations. The trend toward expanded automation is a major catalyst on the decision to invest in new machinery.”

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