On the heels of Coors Brewing's success last year with its unique glass Bat Bottle (see Packaging World, May '96, p. 8), the company has come up with another cus-tom glass creation, the so-called Ropin' Bottle.
A 97-year-old Napa Valley winery is embracing today's latest environmentally-sound technology to protect wine bottles it ships in pairs across the country via small-parcel carriers as part of its wine society program.
A combination of speed with flexibility was cited as the most often selected approach to buying new equipment. So reports the research into packaging productivity conducted by the Packaging Machinery Manufacturers Institute (Arlington, VA) that will be made public at PMMI's Productivity Forum, April 28 to 30, at the Wyndham Hotel near Chicago.
Coming up with international eco-labeling standards that don't impede U.S. packagers is important, according to Karil Kochenderfer, director of environmental affairs for the Grocery Manufacturers of America (GMA), testifying before Congress in late February.
Private label orange juice producer Lykes-Pasco, based in Dade City, FL, hopes that by licensing the Sunkist brand name and using it prominently on its package, it can be successful with a new premium-branded orange juice.
To create interest in its new clear stick anti-perspirant deodorant, Boston-based Gillette Co. embedded in the package a ridged "powerball" dispensing wheel inspired by the roller ball in today's personal computer mouse.