In November, McNeil Specialty Products introduced at retail a no-calorie sweetener called Splenda, a granular product packed into folding cartons containing either 1.9 or 3.8 oz, which it says offers the “sweetness equivalent” of 1- or 2-lb of sugar for baking or cooking.
Cal Poly will host Poly Pack 2001 May 9, 10, and 11 in San Luis Obispo, CA. The student-run symposium focuses on new technologies in packaging, while also allowing business representatives to meet and recruit prospective employees.
When Concord, MA-based Welchs came out with a new line of baby juice, it employed Bailey Design Group (Plymouth Meeting, PA) to create a bottle that clearly distinguished it from competitors and conveyed a sense of gentleness, quality, and comfort.
A move from the restaurant table to the grocery freezer prompted Boston Market Homestyle Frozen entrée maker Heinz Frozen Food to contact Lipson Alport Glass & Associates (Cincinnati, OH) to design a carton that reinforces home-style ambiance, quality ingredients, and strong appetite appeal.