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Redesign brings recognition

The new look of Fleischmann's® Margarine clearly has some marketing appeal. Less apparent is how the Parsip-pany, NJ-based Fleischmann Co.'s switch to Scotch-ban FC-807 from 3M (St.

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Paul, MN) eliminated an aluminum foil layer and over 45 tons of packaging. The package won the silver award in the paperboard category at the 1995 Scotchban Innovation Awards, recently held in Minneapolis. "The box's combined source reduction and enhanced graphics were impressive," said one judge. Reynolds Metals (Richmond, VA) supplies the 12 pt SBS, coated with FC-807 on back. It's gravure-printed in five colors. The Fleisch- mann's package, like the other Scotchban award winners, was selected for its benefits to the environment and its innovative approach to packaging.

Coding, Marking, and Labeling Innovations Report
Explore our editor-curated report featuring cutting-edge coding, labeling, and RFID innovations from PACK EXPO 2024. Discover high-speed digital printing, sustainable label materials, automated labeling systems, and advanced traceability solutions that are transforming packaging operations across industries.
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Coding, Marking, and Labeling Innovations Report
Conveying Innovations Report
Editors report on distinguishing characteristics that define each new product and collected video demonstrating the equipment or materials as displayed at the show. This topical report, winnowed from nearly 300 PACK EXPO collective booth visits, represents a categorized, organized account of individual items that were selected based on whether they were deemed to be both new, and truly innovative, based on decades of combined editorial experience in experiencing and evaluating PACK EXPO products.
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Conveying Innovations Report