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12,768 Results
Type: Article
Recycling
PepsiCo launches 'grip' pack in India
Proprietary design for Mountain Drew makes bottles easier to hold, and the company plans to extend the design to additional global markets.
April 26, 2010
Flexibles
Is a tobacco company using packaging to target children?
Yes, say some critics and it carries ramifications for other CPG industries.
April 26, 2010
Containers
Eat a tiger, save a tiger
Kraft Foods’ Animal Crackers limited edition package gives consumers a cause they can support.
April 23, 2010
Flexibles
Refillable packaging: What's in it for the consumer?
An ASDA supermarket trial in the U.K. offers consumers an in-store opportunity to refill private-label fabric softener in a plastic pouch.
April 22, 2010
Flexibles
Ameristar winner performs in 100% rPET
An athletic product packaged in a 100% rPET clamshell provides significant savings in virgin material and in energy use.
April 20, 2010
Sustainable Packaging
Coffee company abuzz with green initiatives
Peerless Coffee & Tea has been working with StopWaste.org in Alameda County, CA, to implement new packaging technology to save roughly $110,000 per year, while reducing its environmental footprint.
April 19, 2010
Flexibles
Same package, different results
UK chain Sainsbury’s reports great success with milk in bags, while rival Waitrose discontinues same due to poor sales.
April 16, 2010
Confection/Candy
Managing packaging innovation
Packaging innovation can be a brand-builder, if managed effectively.
April 15, 2010
Containers
PUMA's "Clever Little Bag"
Sports lifestyle company’s commitment to sustainability eliminates traditional shoe box.
April 14, 2010
Secondary Packaging
New wrapper for folding cartons
New overwrapper for cartons of matzos crackers takes Aron Streit from 30 to 50 cartons/min.
April 9, 2010
Containers
New design, and a 40% sales boost, for Gentleman Jack
Brown-Forman increased sales 40% for its Jack Daniels Gentleman Jack line of premium Tennessee whiskey by broadening the brand's appeal beyond its primary market of 25- to 34-year-old white males.
April 8, 2010
Beverage
A brief message
A brand-owner should never give short shrift to the package design brief.
April 7, 2010
Sustainability
The other side: balance
Okay so here’s the thing. Below is a great article about a government official in the UK urging candy companies to mellow out on the wrapping of candy eggs for Easter.
April 6, 2010
Bio-based
100% compostable bag debuts for SunChips
Making good its promise to convert its one-third PLA bag to a 100% compostable version by Earth Day 2010, Frito-Lay debuts the new SunChips bag in the U.S.
April 5, 2010
Flexibles
It's always been done that way!
Is there a phrase or saying that absolutely drives you crazy? For me it is “It’s always been done that way.”
April 3, 2010
Flexibles
Redesigned mousetrap takes category to new level
As the Scotts Co. designed an improved mousetrap, it also issued this challenge to its creative team: Design a package that is on a par with the new product.
April 3, 2010
Containers
Soft Scrub extends brand by changing cleaning behavior
Are you looking to create a brand extension?
April 3, 2010
Secondary Packaging
Automated, easy-changeover system speeds up casing
System features custom-integrated, high-speed carton stacking mechanism.
April 3, 2010
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