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Saudi Arabian water bottler to employ 'fastest PET line in the world'

Health Water Bottling Company expects to produce 134,000 bottles/hr with new PET line to meet rising demand for bottled water in Saudi Arabia’s booming market.

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To meet the growing demand for bottled water in the Saudi Arabian market, Health Water Bottling Company (HWB), a leading bottled water supplier in Saudi Arabia producing water under the Nova brand name, has recently acquired a complete PET line from Sidel that will boast one of the fastest turnover rates in the world, according to the equipment supplier. With the new line, which embraces the last generation of Sidel Matrix™ equipment, HWB will be producing PET water bottles in 330- and 600-mL formats at a speed of 134,000 bottles/hr by February 2015.

In recent years, demand for bottled water (both still and carbonated) in the Saudi Arabian market has risen dramatically and is forecast to grow even further in future years. Off-trade sales volume of bottled water rose by 52.4% between 2007 and 2012, growing from 1,063 to 1,620 million liters sold, and has come close to surpassing the sales of carbonated beverages. The increase in demand has been attributed to the growing population of Saudi Arabia. The nation recorded a 2% increase in population in 2011, and water, being such a fundamental necessity, drove up the demand for bottled water.

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