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Perrier gets a grip

Better ergonomics and lighter weight are benefits of Perrier’s new 5-gal water bottle with integral handle. Plus, a new rack system for transport reduces bottle breakage.

Perrier's 5-gal handled bottle gives consumers a better grip (top). A new modular rack system (above) cradles the bottles and pr
Perrier's 5-gal handled bottle gives consumers a better grip (top). A new modular rack system (above) cradles the bottles and pr

Many office workers have had the frustrating experience of struggling to position a heavy water bottle onto a cooler. Perrier Group of America attempts to ease the task with its new 5-gal round water bottle with an ergonomic angled handle that is molded into the bottle. The returnable/refillable handled bottle permits a better grip, and the round shape is less cumbersome than Perrier’s original 6-gal rectangular bottle, which the company expects to phase out.

“We had this very difficult-to-grasp product that was also too heavy,” says Christian Randhahn, purchasing manager for Greenwich, CT-based Perrier. Empty bottle weight is reduced to 2 lb with the redesign, which is about 15% less than the previous 6-gal bottle. However, the real news is not in bottle lightweighting, but in the addition of the handle.

Perrier’s Poland Spring® brand has been rolling out in the new container in the Northeast U.S. since April ’99. A gradual rollout of other brands is currently under evaluation.

Liqui-Box (Worthington, OH) extrusion blow-molds the new bottle of Lexan® polycarbonate from GE Plastics (Pittsfield, MA). According to Randhahn, Lexan was the resin of choice because of its superior melt strength, which makes it easier to handle in its molten state. Randhahn adds that it’s too early to estimate how many trips the bottle can withstand.

Cradle won’t rock

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