FreshCase: a breakthrough innovation in wine

New FreshCase is a packaging innovation designed for lovers of quality wine that is high on style, functionality and convenience.

Pw 4695 Freshcase

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It holds the equivalent of three bottles of delicious, premium wine (2.25l) and keeps it fresh for up to six weeks- a convenient way to have quality wine on tap at all times. Hardys Nottage Hill FreshCase is ideal when you want to indulge with a glass of high quality wine without feeling like you need to finish or waste the rest of the bottle.

No ordinary box of wine, FreshCase is extremely well designed - its benefits are:

- Contemporary, great-looking case that is both easy to use and store.
- Contains the equivalent of three bottles of wine while just taking the space of one
- FreshCase Cabernet Shiraz is stylish enough to grace any kitchen
- FreshCase Chardonnay is designed to fit perfectly and pour straight from your fridge. Its handle converts to a stand to help the last glass of wine out
- Environmentally-friendly with lighter-weight packaging which is fully recyclable and made from sustainable stocks
FreshCase represents a breakthrough. It’s an award-winning wine that has been packaged in a chic, larger size case.

Holly Lee, Wine Buyer for Sainsburys, comments: “FreshCase is one of the most exciting packaging innovations in wine that we have ever seen - offering real benefits to the consumer in keeping your premium wine fresh for longer in a stylish and convenient new pack.”

FreshCase will available nationally from Sainsbury's beginning Nov. 17

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