Other Packaged Goods: Page 324

Meat/Poultry/Seafood

Nostalgia in a tin

For many Americans, the name "Burma Shave" brings back a flood of memories. So says the marketing force at Staunton, VA-based American Safety Razor, which is reintroducing the Burma Shave name in a metal gift canister depicting the Burma Shave jingles found on country roadsides throughout America as far back as the 1920s.

November 30, 1995

Coding, Printing & Labeling

Heublein 'autographs' a clear winner

Decanter for Smirnoff vodka will lead retailers into the holiday season. Crystal-like bottle and stopper signal reuse with the Smirnoff signature in view. Most sales command a premium price.

November 30, 1995

Flexibles

New rigid films

New films from American Mirrex (New Castle, DE) provide good clarity, as well as impact and chemical resistance, and strength and forming ease.

October 31, 1995

Controls & Machine Components

Metallocene LLDPE resin

Exxon Chemical Co. (Houston, TX), has commercialized Exceed(TM), a metallocene-catalyzed linear low-density polyethylene resin. Uses the company's patented Exxpol® technology to produce the resin used for blown and cast film manufacture.

October 31, 1995

Sustainability

Marketing book

"The Total Package: The Evolution and Secret Meanings of Boxes, Bottles, Cans and Tubes" explores the evolution of packaging throughout history and reveals ways in which manufacturers use marketing strategies to sell their products.

October 31, 1995

Conveying & accumulation

Shrink wrap system provides big retail thrust

A shrink wrapper overcomes heat and packing obstacles to bundle two 24-count trays of mr. big candy bars, enabling Neilson Cadbury to satisfy Canada's retailer demand for a 48-count pack.

October 31, 1995

Conveying & accumulation

In the Hunt for higher output

To rejuvenate its old packaging, office supplies giant Hunt Manufacturing turns to one supplier for both a new package design and more productive machinery. The result is higher output with less labor.

October 31, 1995

Conveying & accumulation

Waste not, want more

Laidlaw automates sorting of post-consumer recyclables at its Schaumburg, IL, material recovery facility. First-of-its-kind system separates plastics into four categories.

October 31, 1995

Blisters/clamshells/skin packaging

Maybelline 'caps' thermoforming technology

High-cavity tooling and a unique tandem trim operation with special matched-metal cutting dies produce a new inner cover for lipsticks. Shrink label provides security for products sold without blister cards.

October 31, 1995

Converting equipment

New blow-molding process for heat-set PET bottles

Monotherm technology produces PET bottles that can be filled at temperatures as high as 95°C. New Age beverages and returnable/refillable bottles are target applications.

October 31, 1995

Consumer packaged goods

Supplier news: Appointments, promotions

Quantum Chemical Co. (Cin-cinnati,OH): Michael J. Weber, mktg. mgr., special products.

October 31, 1995

Flexibles

Haircare capsule pack captivates consumers

Petri dishes-the stuff of science class nightmares-aren't usually associated with high-impact consumer packaging. But Tampa, FL-based Vogue Intl.

October 31, 1995