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The Color Purple

Global chocolate-maker Cadbury Schweppes has appealed an Australian court ruling denying intellectual copyright over the color purple for its packaging and advertising.

The company sued Australian confectioner Darrell Lea over its use of purple in 2003 but lost earlier this year. "Cadbury does not own the color purple and does not have an exclusive reputation in purple in connection with chocolate," the judge hearing the case said.
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