The company sued Australian confectioner Darrell Lea over its use of
purple in 2003 but lost earlier this year. "Cadbury does not own the
color purple and does not have an exclusive reputation in purple in
connection with chocolate," the judge hearing the case said.
The Color Purple
Global chocolate-maker Cadbury Schweppes has appealed an Australian court ruling denying intellectual copyright over the color purple for its packaging and advertising.
May 31, 2007
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