Bakery/Snack: Page 55

Flexibles

Kraft case is strong and good-looking

Kraft Foods needed high-impact secondary packaging to contain four 40-oz slugs of premium cracker products.

June 30, 2006

Flexibles

A Flair For Self-Venting

Vapor-release pouch technology from Flair Packaging Intl. Corp. (www.flairpackaging.com) provides a “hole” new way to achieve microwave convenience.

June 30, 2006

Secondary Packaging

Bioplastics magazine launches

First-of-its-kind Bioplastics magazine debuts in May featuring an interview with Nestlé’s VP of packaging.

May 31, 2006

Beverage

When packaging overcomes the 'Great Divide'

Marketers should focus packaging communications on consumer product uses rather than ingredients, features, and price.

May 31, 2006

Beverage

'Yesterday once more' design bumps sales 7%

4C Foods Corp., Brooklyn, NY, boosted sales 7% for its 4C brand of seasoned salt-free breadcrumbs by refreshing the canister graphics to help reintroduce the long-time product’s benefits to diet-conscious consumers.

May 31, 2006

Flexibles

Chicken multipacks take wing at FMI

As seen at the Food Marketing Institute 2006 show, a line of multipacked, individually wrapped chicken breasts from Coleman Natural Foods, Golden, CO, is taking flight nationally starting this month, following test marketing in the northeast.

May 31, 2006

Flexibles

Higher-tech packaging makes competitive sense

There once was a time when colorful graphics provided shelf differentiation. Now packagers are using packaging to appeal to all five human senses to sell their products in the ever-competitive retail environment.

April 30, 2006

Closures

Hinged-lid container

The new 425RQ “Smart Hinge” lightweight, tapered, rectangular plastic container from Letica holds 4.25 gals (maximum weight 34 lbs) of dry product such as bulk snacks, pet food, bird seed, or detergents, enabling full access to package contents via an integrated hinged lid.

April 30, 2006

Flexibles

Opening up

“Since I’m from Wisconsin, I do have a chain saw available, but I’m not inclined to go through all the procedures (e.g., chain tensioning) to get it going just to gain access to a package.”

April 30, 2006

Conveying & accumulation

Sandwiching machine

The Spooner Vicars© high-speed, single-lane sandwiching machine is fitted with round, rotating product guides to create self cleaning production lanes.

April 30, 2006

Flexibles

Snacks lift Jim Beam branding

A redesign done for Thanasi Foods, Boulder, CO, makes the licensed salty snacks even more distinctively Jim Beam.

April 30, 2006

Containers

Club store fills bulk bags on demand

PriceSmart club stores in Latin America offer on-demand, in-store bulk packaging of dry and liquid commodities.

April 30, 2006