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Package Design Video Shorts: The package-to-Web connection
Argo Tea, Snikiddy snacks, Ritz crackers, and Stonyfield yogurt are just some of the packages used by Mark Mitchell, Interact Packaging’s president and chief creative officer, to exhibit how brands are employing Web-based tools such as QR codes, Facebook, and Twitter to strengthen their relationship with consumers at the point of purchase and grow sales.
Oct 13, 2011
Machinery Basics
Co-packers: the competitive gap is widening
Brands want more than low bids. See what automation, services, and sustainability mean for CM/CPs in 2026.
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