Coca-Cola North America Announces New Leadership

Alfredo Rivera is succeeding Jim Dinkins, who is retiring after more than 30 years with The Coca-Cola Company.

Alfredo Garcia, President Of Coca Cola North America

Alfredo Rivera, most recently president of The Coca-Cola Company Latin America group, has been named president of Coca-Cola North America. A 23-year veteran of the company, Rivera previously served as a district manager for Guatemala and El Salvador, and held multiple roles in Brazil, Ecuador, and Mexico before being named president of the Latin America group in 2016.

Jim Dinkins, who joined Coca-Cola in 1988, led Coca-Cola North America since 2018.

Annual Outlook Report: Sustainability
The road ahead for CPGs in 2025 and beyond—Packaging World editors review key findings from a survey of 88 brand owners, CPG, and FMCG readers.
Download Now
Annual Outlook Report: Sustainability
Annual Outlook Report: Workforce
Hiring remains a major challenge in packaging, with 78% struggling to fill unskilled roles and 84% lacking experienced workers. As automation grows, companies must rethink hiring and training. Download the full report for key insights.
Download Now
Annual Outlook Report: Workforce