The not-so-incredibly shrinking Coke can...

In Hong Kong, the rising cost of raw materials—especially aluminum—has forced Coca-Cola to reduce the size of its can by seven percent.

Gretchen Edelbrock

Jul 29, 2008

The previously 355 ml can will now be 330 mls. The 330 ml-size is standard in Europe and Singapore. No word on whether the rest of Asia will be stocked with the new size Coke. Prices remain the same for an eight-can pack. This continues the controversial trend of CPGs offering less in a smaller package for the same price. (See below.)

Source: Straitstimes.com

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