Ian SchofieldHomeTranslating Augmented Reality into augmented salesAugmented Reality provides packagers with a tool to engage tech-savvy consumers at the point of sale, providing a more personal experience and elevating the shopping experience.June 3, 2013HomeAttention retailers— you now have a new jobRetailers can no longer focus just on selling someone else’s products. Today the focus is on selling your own brands. Here are some tips on managing private-label packaging design.October 4, 2012Page 1 of 1Top StoriesPACK EXPOHow The PACK Challenge Builds Tomorrow’s Packaging WorkforceThe PACK Challenge offers high school students hands-on experience in packaging, fostering industry interest and providing CPGs with opportunities to support future talent.Package DesignPackage Design Plants a Flag for Non-Alcoholic Craft BeerRecyclingAmcor, Mondelez Norden, and Borealis Design Packaging for RecyclabilityRecyclingCPGs Embrace Paper’s Circular Properties, but Shelf Life and Barrier Hurdles RemainSponsor ContentNeed a custom belt for a unique packaging challenge?