Kleenex Facial Tissues’ innovative oval carton improved the brand’s holiday sales leveraging both package shape and a custom hologram of a pattern of ornaments.
Mar 31, 2006
These elements deliver visual impact and value and have made the carton a 2006 Paperboard Packaging Council award winner. The oval shape in the container, produced by Smurfit-Stone, is different in the category.
Discover the latest breakthrough packaging technologies shaping the pharmaceutical sector. This report dives into cutting-edge innovations, from smart containers that enhance patient safety to eco-friendly materials poised to transform the industry’s sustainability practices. All from PACK EXPO. Learn how forward-thinking strategies are driving efficiency and redefining what’s possible in pharma packaging.