Steve’s Real Food pet-food brand has adopted NVIRO® flexible packaging, constructed of renewable and compostable materials, printed and laminated with low-VOC water-based inks and adhesives, for its product packaging. Murray, UT-based Steve’s, a raw dog food manufacturer committed to upholding stringent environmental standards, says it chose NVIRO from Eagle Flexible Packaging because it wanted to take a leadership position with its packaging, just as it does with the food that goes in it.
“I really wanted a solution that was green, not just one that sounded green,” says Nicole Lindsley, project manager at Steve’s. NVIRO, said by Eagle to be “green from the zipper to the sealant,” utilizes materials derived from corn and plant starches that allow it to compost in a municipal composting environment. The new Steve’s bag is also produced using water-based inks that are lower in volatile organic compounds (less than 5% VOCs).
In addition to environmental standards, Steve’s also considered consumer convenience in its package design. The new package incorporates a ZIP-PAK® Press-to-Close™ solution made from the same compostable material as the pouch film, ensuring consumers can easily open and reclose the package during use and then compost it.
