More than 400 exhibitors in 100ꯠ sq’ of exhibition space will make up the first HBA Global Expo of the new century, June 20 to 22. This eighth annual show, at Jacob Javits Convention Center in New York, is sponsored by Miller Freeman (New York, NY).
The exposition will be open from 10 a.m. until 6 p.m. on Tuesday and Wednesday, and from 10 a.m. until 2 p.m. on Thursday. Along with perusing exhibits of packaging and components, 12ꯠ professionals in the health and beauty care field will have a chance to attend a three-track program of 31 different conferences. One of the three tracks focuses specifically on packaging, and HBA has assembled contemporary topics and expert speakers.
At HBA, Wednesday, June 21, is the day for packaging conferences. It begins at 9 a.m. with How to differentiate through packaging, moderated by Jay M. Bienstock, JB Associates. This 90-minute session will include three separate presentations: Rick Luftman, Kapak Corp., will talk about Innovations in flexible packaging; Christine Schaefer, CCL Label, will address How labeling can help the consumer make the right brand purchase; and Jim Peters of Brand Packaging will offer his Five critical steps to packaging that sells.
At 11:30, the conference Enticing with labeling and decorating will be led by Flexcon’s Jeff Robinson. Specific presentations during this session include Jeff Stahl of Seal-It explaining How shrink sleeves deliver graphics and tamper-evidency; Tom Sargent of Spear will present New horizons in label performance; and Tapecon’s Debby Warner will discuss Label enhancement through innovation.
