Landy Cognac was introduced in 2005 with a label that did not include elaborate security features. Each cognac bottle destined for the Asian market is now delivered with the security label, printed on an ultra-fragile substrate Synthetic Tamper Evident Security (STES).
According to the ArjoWiggins Security Web site, STES is produced from a biaxially oriented film of expanded high-density polyethylene. The finished sheet receives a security coating treatment including invisible security features.
STES is ultradestructible by delamination, is resistant to water, grease, oil, chemicals, UV light, and temperatures to +/-60°C. STES prints via most processes except laser. When converted into self-adhesive labels, it offers both authentication and tamper evidence.
Authenticity verification is done using a UV light, without the need to open the package and destroy the label to control and authenticate the product.
The label contains Level 2 and Level 3 security features that can be authenticated by the Cognac FerrandĂs inspectors using dedicated equipment.
ArjoWiggins Security marketing director Herle Carn identifies Level 1 as visible security features, Level 2 as invisible security features that can be detected with available detectors such as special lenses, UV light, or chemical pens, and Level 3 as invisible features that can only be detected with dedicated readers (aka, forensic level).
Placed on the cap of the cognac bottles, any removal attempt delaminates the label’s face stock, making it impossible to remove the label from the substrate in one piece in order to reposition or reuse it.
Landy Cognac’s Desir is available at select retail stores throughout the United States where it sells for $39.99.
