Blisters/clamshells/thermoforming materials

OFF THE SHELF: Pfizer's 4-panel wallet pack

Jim Butschli demonstrates how a new package for a prescription drug from Pfizer helps patients comply with their drug regimen.

July 16, 2010

Materials: Page 421

Containers

Trends in Beauty Packaging: anti-aging and "ubersexuals"

According to beautypackaging.com, the skin care market for anti-aging products will reach global sales of $115.5 billion by the end of 2010 and is forecasted to grow to $291.9 billion by 2015.

July 15, 2010

Flexibles

30 wine label ideas, but be careful about your message!

Wine is fast losing its stodgy image. The label is becoming a more versatile marketing tool, engaging shoppers with new types of brand ‘personality.’

July 14, 2010

Flexible packaging

A package that can stand and deliver

The stand-up pouch stands tall as a versatile packaging option.

July 12, 2010

Flexibles

OFF THE SHELF: Nabisco packs go flexible

Pat Reynolds takes a look at how Nabisco moved from traditional bag-in-box packaging to flexible film packaging with a Terracycle twist when it introduced Wheat Thins and Ritz brands in a toasted chips format.

July 9, 2010

Flexibles

Sustainability plus cost savings-a smart balance indeed

By replacing corrugated shippers with corrugated pads plus shrink film, the firm behind the popular Smart Balance brand makes measurable gains on at least two fronts.

July 9, 2010

Flexibles

Ryt-way's acquisition: Consolidation is reawakening in contract packaging

$200 million purchase of Cloud Packaging Solutions and Toll Packaging, along with scheduled tax hikes Jan. 1, may open the floodgates for more deals around the industry.

July 7, 2010

Containers

AriZona's high-tech bottle gives functional beverages a boost

For AriZona Beverage Co., the package is the primary method of communication with consumers, so when it introduced RESCUE Water in the functional beverage aisle, the company selected a package that both looked and performed differently from competitors' packages and also conveyed the quality of the product.

July 5, 2010

Sustainability

Research: Wine doesn't hold up well in plastic bottles or bag-in-box

Some wine brands have been shifting to plastic bottles and bag-in-box formats over the past several years, citing convenience and sustainability benefits.

July 3, 2010

Blisters/clamshells/thermoforming materials

Pure Fishing hooked on convenience, other benefits of new packaging

Opening traditional clamshell packages is frustrating for consumers in a number of product categories, including fishing equipment.

July 3, 2010

Blisters/clamshells/skin packaging

New breed of blister pack for trimmer line

Desert Extrusion patents a new vinyl packaging design that addresses the previous package’s unfortunate tendency to behave like a jack-in-the-box.

July 3, 2010

Cartons and boxes

New Kotex brand: Discreetness makes a bold statement

Kimberly-Clark identifies a feminine care products ‘language’ among young women and launches fashionable U by Kotex cartons and tins that reduce the embarrassment.

July 3, 2010

Flexibles

Employing packaging to energize nutraceuticals

As functional foods, beverages, and nutritional supplements continue to blend into new categories, companies use packaging to help market innovative new products.

July 2, 2010